“Michelle Christina Larsen is a writing machine. She not only has impeccable taste, brilliant style, and compelling copy, she also does it all with an amazing attitude. I offer the highest recommendations.”

              — Connie Wang, Global Editor, Refinery29.com

Featured in Refinery29.com’s Former Interns “Where Are They Now?” article.

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Welcome to the online editorial portfolio of Michelle Christina Larsen –New York-based content developer, editorial manager, and copywriter. 

Contact: michelle.christina.larsen@gmail.com

Summary: Freelance Copywriter at KOMAR Brands in New York, NY: Wrote and edited copy for mass market women’s loungewear and sportswear, distributed to Target, Walmart, Kohls, Sears, and other large retail chains. Updated existing copy for catalogues, packaging, and e-commerce listings.

Timeline: December 2013 – February 2014

Location: New York City

Packaging samples coming in February 2014.

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Summary: Freelance Program Director at Foranima.com in New York, NY: Develop newsletters, blog content, graphics, and copy for e-commerce marketplace. Coordinate with vendors to develop campaigns and promotions. Develop tutorial newsletter to assist vendors in driving sales and streamlining marketing.

Timeline: October 2013 – Present

Location: New York City / Online at Foranima

Samples coming soon.

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Summary: Content Developer and Social Media Manager for Atelier Viollet. Develop weekly blog and social media, and multimedia content with design team for high end French furniture Atelier. Develop and distribute monthly newsletters to client base. Maintain pristine quality standards across all content and marketing material.

Timeline: November 2012 – Present

Location: Brooklyn, NY

Samples coming soon.

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Summary: Pitched, launched, and currently contributing to the Food Meets Fashion weekly column on the Food Network’s “CityEats New York” blog.

Timeline: December 2012—Present
Location: New York City

Food Meets Fashion examines the median where New York’s taste makers from the fashion and food industries converge. After all, foodies in fashion can’t live on green juice and champagne alone! We’re unveiling where our favorite designers, editors, and influentials love to eat, whether they’re wooing a client or chowing down with friends.

↓ Click below for links to live posts & samples ↓

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Summary: Coverage of New York Fashion Week, store openings, trend reports, sales alerts and events for Refinery29.com.

Timeline: September 2009—August 2012
Location: New York City

Note: In this timeline I served as editorial intern, editorial contributor, guest editor, and Reserve copywriter.

Special item: Featured in Refinery29.com’s Former Interns: “Where Are They Now?” article:

“Our interns are such troopers, it’s no wonder that they continue kick ass and forge their own stellar career paths. We caught up with a few of our past interns to get the lowdown on what they’re doing now, hear about their favorite R29 memories, and pick up some of their best advice for finding your footing, post-internship. Get a pen ready — you’ll want to take notes from these interns-turned-editors, designers, photographers, entrepreneurs, and more.” Click here to view.

↓ Click below for links to live posts & samples ↓

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